The Khadi and Village Industries Board (KVIB) in Bihar recently inked a memorandum of understanding (MoU) with textile major Raymond to sell the state’s handloom textiles under the brand name ‘Bihar Khadi’.
The MoU was signed between B N Prasad, CEO, KVIB and the category head at Raymond Limited Pramod Pradhan. The State Minister of Industry Jai Kumar Singh was also present at the signing ceremony.
Notably, the textile products under the Bihar Khadi brand will be soon made available across the country.
“The initiative will help weaver organizations in manufacturing products according to the latest fashion. The MoU will aid to refurbish Bihar’s textile industry and help the employees to earn a living wage, for which the ministry should also provide financial help to the weavers,” said Jai Kumar Singh, Minister of Industries Department, Bihar
The MoU binds the two parties to work in tandem to retail Bihar-made Khadi fabrics across the country various retail stores. Raymond will also offer its technical assistance in improving design and quality of Khadi products, depending upon market demands.
Later, it will sell them via its network of 20,000 retail stores across the nation. Currently, more than eighty entities in the state produces Khadi products worth INR 30 crores per annum.